Title Brand Product / Service Entrant Company Country Production Company Country Award
A01 Cinema & Theatrical: Fiction & Non-Fiction
PITER BY BUSHE BAKERY
BUSHE / "A TRUE SAINT-PETERSBURG" BY BUSHE BAKERY CHAIN
RED PEPPER FILM Moscow RUSSIA RED PEPPER FILM Moscow / VGNC New York RUSSIA / USA
IMELDA
IMO - INSTITUT DE MICROCIRUGIA OCULAR / IMELDA
THE CYRANOS//McCANN Barcelona SPAIN THE CYRANOS//McCANN Barcelona SPAIN
B.E.N
LA SOCIÉTÉ DE SAINT VINCENT DE PAUL / LA SOCIÉTÉ DE SAINT VINCENT DE PAUL
CLM BBDO Boulogne-Billancourt FRANCE LA PAC Paris FRANCE
THE MERMAID
SNSM - LES SAUVETEURS EN MER / CHARITY
PUBLICIS CONSEIL Paris FRANCE
"SUSTAINABLE CONSUMPTION (LEVEL 7)" BY SANTIAGO SEGURA
UNION FENOSA / PRODUCTION AND DISTRIBUTION TO END USERS OF GAS AND ELECTRICITY.
ARENA MEDIA Madrid SPAIN EL TERRAT Barcelona SPAIN
A02 TV & Broadcast: Fiction & Non-Fiction
EASTENDERS MOTHERS DAY
BBC ONE / EASTENDERS
BBC London UNITED KINGDOM
EXODUS
BBC TWO / BBC
BBC London UNITED KINGDOM
EITB - EMBARAZADOS
EITB - SIN IR MÁS LEJOS / EITB - SIN IR MÁS LEJOS
THE CYRANOS//McCANN Barcelona SPAIN THE CYRANOS//McCANN Barcelona SPAIN
EITB - PERRO
EITB - SIN IR MÁS LEJOS / EITB - SIN IR MÁS LEJOS
THE CYRANOS//McCANN Barcelona SPAIN THE CYRANOS//McCANN Barcelona SPAIN
JACKIE
HEINEKEN / HEINEKEN
PUBLICIS ITALY Milan ITALY ANORAK Berlin / INDEPENDENT London GERMANY / UNITED KINGDOM
SMOOOTH ONLINE PAYMENTS
KLARNA / KLARNA - SMOOOTH ONLINE PAYMENTS
DDB STOCKHOLM SWEDEN MJZ LONDON / GLASSWORKS Amsterdam UNITED KINGDOM / THE NETHERLANDS
SMOOOTH ONLINE PAYMENTS: THE FISH
KLARNA / FINANCIAL PRODUCTS & SERVICES
DDB STOCKHOLM SWEDEN MJZ LONDON / GLASSWORKS Amsterdam UNITED KINGDOM / THE NETHERLANDS
SMOOOTH ONLINE PAYMENTS: THE CHEESE
KLARNA / FINANCIAL PRODUCTS & SERVICES
DDB STOCKHOLM SWEDEN MJZ LONDON / GLASSWORKS Amsterdam UNITED KINGDOM / THE NETHERLANDS
THE MERMAID
SNSM - LES SAUVETEURS EN MER / CHARITY
PUBLICIS CONSEIL Paris FRANCE
A03 Online: Fiction & Non-Fiction
GRANDPA LEWIS
ALLIANZ SE / ALLIANZ FORMULA 1 SPONSORING
OGILVY GERMANY Frankfurt GERMANY OGILVY GERMANY Frankfurt GERMANY
AUDI - THE COMEBACK
AUDI / AUDI RS 7
RAZORFISH Berlin GERMANY STINK Berlin GERMANY
THE WORLD'S MOST CHARMING PROPOSAL
AUSTRIAN AIRLINES / MYAUSTRIANMOMENT
WARDA NETWORK Vienna AUSTRIA WARDA NETWORK Vienna AUSTRIA
FAT
BBC CREATIVE / BBC THREE
BBC London UNITED KINGDOM
RADIO THREE - COUNCIL ESTATE
BBC RADIO 3 / RADIO 3'S 70TH BIRTHDAY
BBC London UNITED KINGDOM
RADIO THREE - KITCHEN TABLE
BBC RADIO 3 / RADIO 3'S 70TH BIRTHDAY
BBC London UNITED KINGDOM
RADIO THREE - ORCHESTRA
BBC RADIO 3 / RADIO 3'S 70TH BIRTHDAY
BBC London UNITED KINGDOM
RADIO 4 - ANNA K
BBC RADIO 4 / RADIO 4
BBC London UNITED KINGDOM
RADIO 4 - BODY
BBC RADIO 4 / RADIO 4
BBC London UNITED KINGDOM
RADIO 4 - NIGHT SKY
BBC RADIO 4 / RADIO 4
BBC London UNITED KINGDOM
WHOPPER BLACKOUT
BURGER KING FRANCE / FAST FOOD
BUZZMAN Paris FRANCE WHY US PARIS FRANCE
Short List
MICHA’S SURPRISE
COCA-COLA / COCA-COLA
OGILVY & MATHER BERLIN GERMANY STORZ & ESCHERICH Berlin / BAKERY FILMS Hamburg GERMANY
NEVER ALONE
DIAGEO / GUINNESS
AMVBBDO London UNITED KINGDOM STINK London UNITED KINGDOM
Short List
HOME FOR CHRISTMAS
EDEKA ZENTRALE AG & CO. KG / EDEKA
JUNG von MATT Hamburg GERMANY TEMPOMEDIA Hamburg GERMANY
THE FAMILY
FORD / A WIDE RANGE OF FORD'S CAR PORTFOLIO
VERY AGENCY Copenhagen DENMARK NEW LAND Copenhagen DENMARK
Silver
ROAD TRIP
H&M / H&M
ADAM&EVEDDB London UNITED KINGDOM SONNY London UNITED KINGDOM
Gold
SHE'S A LADY
H&M / CLOTHING
FORSMAN & BODENFORS Gothenburg SWEDEN NEW LAND Stockholm SWEDEN
TORBJÖRN
IKEA SCHWEIZ / FURNITURE
WIRZ BBDO SWITZERLAND Zürich SWITZERLAND BIGFISH FILMPRODUKTION Berlin GERMANY
B.E.N
LA SOCIÉTÉ DE SAINT VINCENT DE PAUL / LA SOCIÉTÉ DE SAINT VINCENT DE PAUL
CLM BBDO Boulogne-Billancourt FRANCE LA PAC Paris FRANCE
THANKS TONY
MAKE-A-WISH / MAKE-A-WISH IS A NON-PROFIT ORGANISATION DEDICATED TO MAKE EVERY ELIGIBLE CHILD’
SERVICEPLAN FRANCE Levallois-Perret FRANCE TRINITY FILMS Levallois-Perret FRANCE
THE CINEMA MAN
MASTERCARD / MASTERCARD PRICELESS SURPRISE, MASTERCARD BERLINALE SPONSORING
McCANN WORLDGROUP GERMANY Frankfurt GERMANY MARKENFILM CROSSING Hamburg GERMANY
NETTO "SUPERMARCATS"
NETTO MARKEN-DISCOUNT AG & CO. KG / NOT FURTHER SPECIFIED
JUNG von MATT Hamburg GERMANY ICONOCLAST Berlin GERMANY
THE LETTER
OTTO / WWW.OTTO.DE
HEIMAT Berlin GERMANY STINK Berlin / PSYOP New York GERMANY / USA
PALACE SKATEBOARDS
PALACE SKATEBOARDS / REEBOK CLASSICS
MPC CCREATIVE London UNITED KINGDOM MPC CCREATIVE London UNITED KINGDOM
#NOTCOMINGSOON
REMY COINTREAU / LOUIS XIII COGNAC
FRED & FARID New York USA FRED & FARID New York USA
Short List
MARRIAGE MARKET TAKEOVER
SK-II / SKINCARE
FORSMAN & BODENFORS Gothenburg SWEDEN TOOL Los Angeles USA
Short List
THE MERMAID
SNSM - LES SAUVETEURS EN MER / CHARITY
PUBLICIS CONSEIL Paris FRANCE
STRELLSON: MAKE YOURSELF UNSTOPPABLE
STRELLSON / STRELLSON
SERVICEPLAN Munich GERMANY WANDA GERMANY GMBH Hamburg / NEVEREST Munich GERMANY
KJETIL VS SARA
TINE / TINE MILK
TRY Oslo NORWAY PRAVDA Oslo NORWAY
EVERLASTING LOVE
TOYOTA DEUTSCHLAND / NEU BLEIBT NEU
SAATCHI & SAATCHI DÜSSELDORF GERMANY
UNICEF: UNFAIRY TALES
UNICEF / UNFAIRY TALES WEBSITE
MEDIAMONKS Amsterdam THE NETHERLANDS MEDIAMONKS Amsterdam THE NETHERLANDS
THE REVERSED TRAILER
VOLKSWAGEN NORWAY/ HARALD A. MØLLER / VOLKSWAGEN TRAILER ASSIST
TRY Oslo NORWAY BACON OSLO Oslo NORWAY
LOOK WHO'S DRIVING
VOLVO TRUCKS / TRUCKS
FORSMAN & BODENFORS Gothenburg SWEDEN NEW LAND Stockholm SWEDEN
Short List
A04 Series: Fiction & Non-Fiction
ERINOMANLAISET - A WORKPLACE COMEDY SITUATED IN A REAL ANTTILA DEPARTMENT STORE
ANTTILA / DEPARTMENT STORE CHAIN
TBWA\HELSINKI FINLAND SCREEN Helsinki FINLAND
Silver
MADE BY RUSSIANS
BALTIKA BREWERIES / BALTIKA 7 (BEER)
LEO BURNETT MOSCOW RUSSIA METRANOM STUDIO Moscow RUSSIA
CODETA CASINO TUTORIALS
CODETA / CASINO TUTORIAL
NEWNAME AGENCY Stockholm SWEDEN NEWNAME AGENCY Stockholm SWEDEN